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Getting the right tools for driving customer loyalty is one thing. Using market-proven methodology like DIAMETRICS® is another. Knowing how to use them effectively to gain a competitive advantage in today's data-driven business environment is something else entirely.
Analogically, building a successful marketing strategy involves taking a customer-centric, cross-functional approach throughout the whole organization. It also requires a deep understanding of the relationships between people and modern technologies. That's what we're here for.
There are countless important decisions needed to be made before one can bring a complex loyalty program to life.
Combining a robust technology, top-of-the-line customer experience, highly engaging content, relevant management of marketing resources, and solid fraud prevention policy - all at the same time - can be quite difficult. Don’t worry - we’ll take care of it.
The process of incorporating new technologies into one's business is one of our main areas of expertise.
Our goal is to help companies face the challenges posed by the digital revolution. Having many years of experience in running successful loyalty projects all around the world, we can be your guide on your way to becoming a digital leader.
07 Apr 2025
This week, we’re joined by Shawn Benkert, IT Manager of Loyalty Technology Support at JetBlue, for the Loyalty Personality Quiz. Shawn shares his thoughts on what makes loyalty programs work and what’s shaping the future of customer engagement.
01 Apr 2025
67% of Millennials and young Gen Xers are more likely to join a loyalty program that prioritizes sustainability. But that's not all! We're exploring how mid-career adults' preferences and approaches influence customer loyalty. Gain key insights to connect with your customers and foster long-term loyalty.
28 Mar 2025
Comarch’s valued client, Azerbaijan Airlines, recently made an appearance in an episode of the Global Loyalty Predictions 2025 series, presented by the Global Loyalty Organisation. Araz Aliyev, Director of the Loyalty Department at Azerbaijan Airlines, shared his expert insights on the key challenges facing the loyalty industry in 2025, alongside other professionals from top global companies.
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